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In 2023, France 2 recorded the best progress in the PAF, all channels combined, according to the report published Tuesday by Médiamétrie, which sees TF1 remaining at the top of the audiences, but at its lowest level since its creation. From January to the end of December, France 2 recorded the largest increase, of 0.5 points for 15.3% audience share (PDA) across the entire public. Over the same period, TF1, the leading private channel in France and Europe, recorded a PDA of 18.6%, down 0.1 points compared to 2022, the year when the Football World Cup did not have it. prevented from reaching its lowest level since 1975.
In a general context of erosion of television viewing time, the improvement is among the commercial targets favored by the channel and its advertisers: its PDA notably reaches 23.3% (0.5 point) on women under 50, a “record for 8 years”, assures the broadcaster of the successful series HPI, which will launch a new streaming platform on January 8. Conversely, with 9% PDA, France 3 lost 0.4 points, the biggest decline in the audiovisual landscape. The public channel nevertheless retains its third place ahead of M6 (8.1%, -0.3), its lowest since at least 1992.
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In terms of news channels, BFMTV has seen itself overtaken in recent weeks by CNews, which for the first time was on par with it in December (2.6% PDA each). It nevertheless remains number one over the whole year, despite a decline of 0.3 points compared to 2022, the presidential year, at 3% PDA, ahead of its rival from the Canal group (2.3%, 0. 2). LCI, for its part, reached 2% of PDA (0.3 points), unprecedented in its history, remaining far ahead of Franceinfo (0.8% of PDA, -0.1 point).
Another winner of the year with an increase of 0.3 points, C8, the controversial channel where Cyril Hanouna officiates, becomes first in TNT (excluding historic channels like France 5), tied with TMC (0.1), at 3.1% PDA. These results cannot be compared as they stand with those of 2024, Médiamétrie having changed its measurement on January 1, now taking into account households without a television set and the viewing of programs at home on screens. Internet.
