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Decathlon wants to conquer the German part of Switzerland

The Expansion of Decathlon 2019, the German part of Switzerland, where 14 new stores to be opened. Overall, Decathlon wants to deal with the end of the year in Switzerland, around 1'000 people, effectively 375 to 400 new jobs would be created.

Decathlon had taken over last summer by Maus Frères a majority stake in Athleticum. The first converted Athleticum stores to be opened in March in Suhr, Switzerland in Baar, then the shops will follow in April in Bern, Winterthur and St. Gallen. The last opening for this year is planned in August in Zurich. In addition, also in the Romandie will be opened in two Athleticum stores in the coming months.

the staff of the existing Athleticum stores would be assumed and, in addition, the number of staff increased significantly, said the head of Decathlon Switzerland, Christian Ollier, at the annual media conference of the Decathlon United, which was carried out in Lausanne and for the first time not in the mother country.

Currently, the Decathlon is in the sporting goods market in Switzerland, the number three behind Ochsner Sport and SportXX of the Migros. The parent company boosted 2018 sales by 5 percent to over 11 billion euros. (fal/sda)

Created: 15.02.2019, 18:09 PM

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