Snapchat is enthusiastic investors despite the huge loss

The photo App Snapchat has stopped your users, shrinkage after two quarters. In the three months to the end of December 186 million users a day came - that is, the number remained unchanged compared to the previous quarter of the year.

investors responded to the publication of Figures by the company on Tuesday after the U.S. stock market shot euphoric: The shares jumped in after-hours trading by around 15 percent. However, the course was already pretty much in the basement. The shares rose to around $ 8.50 - so that it is removed, however, still far from the issue price of $ 17 at the IPO in the spring of 2017.

Snap managed in the last fiscal quarter, the numbers of users in advertising revenues. Sales rose in the year-on-year by more than a third to 389,8 million dollars, as the parent company, Snap said.

At the same time, of the loss for the quarter was reduced by 45% to 191,7 million dollars. The results clearly exceeded the expectations of Wall Street.

Facebook on the heels of

Snapchat makes the sharp competition from Facebook's photo to create service Instagram difficult. Snap responded in the past year, including a redesign of the App. The new Design should simplify and also for older people more attractive. But it didn't die-hard Snapchat users well, and had to be corrected.

Snapchat was once touted as a platform, Facebook could be dangerous. The service was the alone disappearing photos, especially with young users popular. However, Facebook CEO Mark Zuckerberg managed to take the Challenger the Wind out of the sails. This contributed, among other things, that Facebook and Instagram have copied the popular Snapchat feature, "Stories", in the case of user photos and Videos for a day can share with your friends. Instagram has, according to recent Facebook data 500 million "Stories"users daily. (nlu/sda)

Created: 06.02.2019, 08:55 PM