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Why the status symbol strategy of German car manufacturers is reaching its limit

With a view to the mobility of the future, there are three sets of numbers that are worth remembering.

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Why the status symbol strategy of German car manufacturers is reaching its limit

With a view to the mobility of the future, there are three sets of numbers that are worth remembering. In Germany there are 48.5 million cars for 83.2 million inhabitants and well over 200 million car seats. Since a car is in use for an average of 55 minutes with an average of 1.5 occupants (based on 24 hours and five seats), the seat usage is only around one percent.

And because cars mostly stand still and, when they are driving, are underutilized, up to a third of the area of ​​a city is needed for the traffic infrastructure.

What may seem logical from an economic point of view, however, seems outdated in the age of the urgent need for careful use of resources - yes, the circular economy.

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