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More than one in five players who participated in this year's Women's World Cup were the target of insulting, discriminatory or threatening messages online, reveals a study published by Fifa and Fifpro, the players' union. According to Fifa, 152 players were the target of such messages, reveals the body in this study based on the analysis of 5.1 million publications on the internet and comments on 697 players and coaches who took part in the organized tournament in the summer of 2023 in Australia and New Zealand, and won by Spain.
Nearly 50% of these offensive messages were homophobic, sexist or of a sexual nature, according to the study published Monday, which also estimates that the players of the Women's World Cup had a 29% greater chance of being the target of insulting comments than their male counterparts during the 2022 World Cup in Qatar.
According to Fifa, which relied for this investigation on data provided by its Social Network Protection Service (SMPS), which scanned millions of online publications using artificial intelligence software, the team American and two players, an American and an Argentinian whose names have not been revealed, were particularly targeted by these attacks.
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Players could join this moderation service, which in total prevented 116,820 insulting or threatening messages from being sent to their recipients. “If there is something that footballers suffer from, apart from defeat, it is all these insulting comments, the taunts, the insults,” commented Colombian player Leicy Santos, cited in the investigation. .
“There must be no place on social networks for those who insult or threaten anyone, during tournaments organized by Fifa or at any other time,” added Gianni Infantino, the president of the international federation. According to Infantino, since the implementation of the SMPS protection system last year, some 400,000 messages have been blocked before reaching their recipients: players, teams or even managers.
