Ferrero Rocher, Ricard, Coca-Cola... These “star” Christmas products most purchased by the French

If the eternal festive products, such as champagne, foie gras or chocolates, have found their way onto French tables, others are more improbable. The NielsenIQ panelist has just published a list of the references which generated the most turnover (CA) during the Christmas week, “namely from December 18 to 24”.

In first place is the box of 30 Ferrero Rocher, for a turnover of 9.1 million euros distributed across hypermarkets, supermarkets, hard-discounters, local convenience stores and drives. The boxes of 42 and 16 chocolates slip into 8th and 10th places respectively in the ranking, for 7.4 million euros in turnover for Ferrero Rocher. Lindt “Champs-Elysées” and “Lindor” chocolates are hot on their heels, occupying 3rd and 9th place, with a turnover of 11.3 million euros.

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On the drinks side, the results are surprising to say the least. Behind the box of 30 Ferrero Rocher is the one-liter bottle of Ricard, with 7.6 million euros in turnover for the Pernod Ricard group. The pack of six 1.5 liter bottles of Cristalline water comes in fourth position, perhaps a sign of a Christmas that was too drunk for some. Champagne, a must-have for end-of-year celebrations, comes in 5th place with a turnover of 5.7 million euros for Nicolas Feuillatte. The 75 cl bottle of brut champagne very slightly surpasses that of Coca-Cola “Regular” of 1.75 liters, at 5.2 million euros in turnover for the American group.

Labeyrie foie gras climbs to 7th place in the ranking, for 4 million euros in turnover. “The move downmarket is a reality in France, but the “stars” of the last French Christmas remain well-known and essential products, with many iconic chocolates, foie gras and even champagne. Inflation has repercussions on the way we consume, yes, but Christmas remains Christmas,” summarizes NielsenIQ.