Censis: the more the internet and the smartphone. And among the social YouTube wins over Facebook

the ROME - is still Growing users of the internet in Italy. A crescista constant. It went from 78,4% to 79,3% of the population, with a positive difference of almost one percentage point in a year. Also: italians use smartphones, up from 73.8% of 75.7% (with a growth of 1.9%, when in 2009 he was using only 15% of the population). As for the social network, the most popular are YouTube, which is used by 56,7% of the Italian (but the figure rises to 76,1% among the 14-29enni), Facebook from 55,2% (from 60,3% of young people), Instagram by by 35.9% (from 65.6% in the under 30). WhatsApp is used by 71% of the italians: 3.5% more in a year (to get to the 88.9% of 30-44enni, but it drops to 30.3% among those over 65). Are the data of the 16th Censis Report on communication, promoted by Agi, Intesa Sanpaolo, Mediaset, Rai, Tv2000 and Wind Three, and is presented today in Rome at the Sala Zuccari of the Senate by Massimiliano Valerii, director general of Censis, and discussed by Massimo Angelini, director, Public Affairs, Internal & External Communication of Wind Three, Salvatore Ippolito, ceo of Agi, Vincenzo Morgante, director of the network and of the newspapers of Tv2000, Roberto Nepote, director of Marketing for Rai, Gina Nieri, the board of Directors of Mediaset, and Giuseppe De Rita, president of Censis.

it is also said that the household expenditure for consumption of media between 2007 (the last year before the onset of the crisis) and the end of 2018 with the fact that, while the value of total consumption has undergone a drastic decline, yet without returning to pre-crisis levels (down 2.0% in real terms in the budget in the period considered), the resources committed for the purchase of telephones and equipment telephone marked year after year, a real boom, in fact quadruple in value (+298,9% in the whole period, with a value of over € 7 billion in the last year). The expenditure dedicated to the purchase of computer and audiovisual services has experienced a rise of very important (+64,7%), while the telephony services you are settled down due to the effect of a tariff rebalancing (-16,0%, for a value, however, of 16.8 billion euros spent by the Italian families in the last year). By contrast, the expenditure for books and magazines has experienced a veritable collapse in the decade: -37,8%. Collapse, which, however, stopped in the last year, when there was instead a rise of 2.5%.

"The Republic will fight always in defense of the freedom of information, to its readers and to all those who have at heart the principles of democracy and civil coexistence"

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