At first their appearance was the occasion of chanzas by a part of the market that I sensed a somewhat ridiculous to carry two headphones clipped and with no wires in the ears; shortly lasted the jokes and the AirPods cse became a sales success, and, what is more important to Apple, to become a new symbol of identity. The owner of a headset so eye-catching was a user of an iPhone and it is already known that in marketing, this brand weighs a lot. Now, the manufacturer would be working on a new version of the AirPods that would break with what is seen to date.
The information picked up by the prestigious analyst Ming-Chi Kuo, whose predictions tend to be almost always accurate in regard to Apple. The peculiar headphones of the signature of the block were submitted by the end of 2016 as a fixture of exclusive use (taking advantage of the full range of their functions) with the products of the house. Its integration with the wizard voice Siri made them a perfect complement for users of the iPhone and Apple Watch, which could, in a given time pull out the small pouch from his pocket and placed the AirPods without any additional configuration.
The idea of wearing headphones in a carry case wheel loader that always we could have in the pants was a success and sales soared, making the product comply with delivery periods lengthy that until recently Apple has not been able ilbet to regularize. When the demand exceeds the productive capacity of the offer, does not seem to be necessary to fustigarla with new models equipped with new functions that excitaran more if it fits the mood of the buyer of the clients.
An experience of using ‘innovative’
Possibly this success has been that it has slowed down some guidelines for renewal parallel to that of the iPhone, but still and all, Apple has moved on, through the advance of the unprecedented AirPower, an important novelty of this equipment is that it will not take much in see: the wireless charging. According to Kuo, in a few months, the manufacturer would present this new model of AirPods whose main novelty would be this form of charge, much more comfortable and intuitive and without the need of load with wires. The analyst suggests that this new team would see the light in the first quarter of the year, but this would be just the appetizer.
Kuo argues that the big change in these headphones would arrive in the next exercise, that is to say, to the beginning of 2020. According to the analyst, the third version of the headset would be in addition to the wireless charging to an “innovative experience of use” and a “high integration” with iOS devices and Mac. Although the analyst has not entered in more detail, it seems that Apple aims to evolve the product in aspects where some users have appreciated lacks, especially at the hour of pause, play or change tracks.
These novelties would come to solve one of the most controversial aspects of the headphones: the management of the controls by the user, to date only managed by using the voice and some touches in the back of the headphones. These improvements would lead to a “dramatic increase” in sales of the accessory, the most popular of the company, and that is, as noted by Kuo, only about 5% of the owners of an iPhone have AirPods, so the margin development is very high, knowing that they are more than a billion people now have a iPhone in their pockets.