If there is one fact that is true about the UK, it is that sports have a long and enduring history. Fans of sporting events in the UK are known to be some of the most ravenous in the entire world. Many fans even take the step to become players, putting their own money on the line for a chance to win big betting on events.
So where exactly are people in the UK placing their bets? With so many great sporting events to bet on in the nation, you likely won’t be surprised as to what games get the most action.
Source: Betiton Sportsbook UK
By a wide-margin, football is firmly in first place when it comes to betting on sports in the UK. More than 46,7% of all sporting bets in the UK are wagered over football games. It makes sense, the sport is as popular as ever and fans live, bleed, and die for their clubs.
We don’t have to tell you who to root for, but many players spend each and every day analyzing football matches and statistics to make sure they have an edge on the competition.
Horse racing comes in a far second to football, but still makes up a huge amount of all sports betting in the UK. With 27,3% of the overall market share of bets taking place, it's quite obvious that the Queen's favourite pastime is shared by the constituents of Britain and beyond.
While only picking up a small but admiral 5,9% of all bets in the UK, tennis has been a tried and true aspect of sports betting in the UK. While most bets take place during major events that attract players from around the world, there is a strong contingent of players who follow the game closely and follow players the same way you might follow a football club.
While Esports are definitely new to the scene, they are already accounting for a relatively high percentage of all betting in the UK. While you may see their small 3,5% share of all UK based betting and think that is a lackluster turnout, you should remember that Esports betting is still in its infancy. No one knows just how big it will grow, but our bet is that it will be incredibly higher than tennis and even horse racing in the years to come.