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Google to challenge apple in smartwatch market with the purchase of fitbit's

the Technology giant Google bought a smartwatch and activity wristbands manufacturer in usa fitbit, the company said on Friday. The purchase price is 2.1 billion dollars, or about 1.9 billion euros.

Acquisitions Google will make a new leap wear be electronic and will be able to challenge Apple more strongly.

Fitbit has lost in recent years its position in the wearable electronics market. Fitbit introduced its own smartwatch in 2017, but has not been able to products to match apple's smartwatch to.

Google and Fitbit say that they strive to protect users ' information and that Google won't use the fitbit to the data collected for targeted advertising.

the Company according to fitbit's platform will continue to serve as well as Apple devices that google's Android operating system equipment.

see also:

Smartwatch is now really hot – sales increased by a whopping 92.3% (28.10.)

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