"Emma Smelt of the criticism: ”SVT paints”"
"In a new SVT documentary criticises the former Dolly Style-members of the creators behind the group. "
"says founder Emma Smelt of the criticism – and believe that the SVT engaged in blackening. "
"I would deny that I ever would have spoken to me condescendingly about their weight,” she writes on Facebook. "
"In just five years, as many members left the group Dolly Style. In the new SVT documentary ”Dolly style-factory” tells the stories of some of the defection of one of the girls why. "
"Former member Emma Pucek says among other things that the group would meet certain utseendekrav. "
" We had a mall in the weight and appearance and personality. And then the outside must be for individuality and to be yourself. There were a lot of questionable comments, for example, it was comments about my weight and how I looked. I was often told that I was the hungriest doll and how much I ate, " says Emma Pucek to SVT."
"the Founder Emma Nors: ”Blackening”"
"Now answer the founder and leader Emma Nors itself to the criticism flared up. "
"I would deny that I ever would have spoken to me condescendingly about their weight or otherwise abused my position as a leader for the concept, Dolly Style,” she writes on Facebook. "
"She also fits on to direct harsh criticism against the SVT. "
"I can only regret it deeply unfortunate attempt by the SVT to defame and angle all the hard work that I, current members, and all around are laid down in the project. A clear sign of this is that the SVT only has destroyed the earlier members who no longer participate in the group to express itself”. "
"”Has never had the ambition to blacken”"
"Carolina Jemsby, which is one of the names behind the documentary, don't agree with the criticism."
" Our ambition has never been to demonise the project, and I do not think, either, that we do it. We have tried to show her (Emma Nors, reds. note) as the entrepreneur she is. It is an incredibly cool and successful project. "
"She believes that the defecting members' perspective, has been important to be able to depict the phenomenon."
"– You must be able to portray that kind of popkoncept, but also the degree of substitutability. That it is just to put on a new girl the same wig and then you have a new member. It is a popmanagers wet dream. It also needed to portray, what the consequences are for quite young people."
"the documentary series started filming in the fall of 2016."
"Carolina Jemsby mean to slutprocessen of the work was done hastily as they wanted to get the first episode just in time for the Eurovision song contest, but the claims that they repeatedly have tried to get with even current members."
"– The first thing I did was call and email Emma Nors on new interviews and interviews with the current members, which she said no to because it didn't fit in with their current branding strategy. "
"According to the Carolina Jemsby she can hear the sound of Emma Nors daily in the hope that she'll want to set-up and respond to the criticism in the next sections, but says she chose not to respond."
" I hope she makes it. We would really like to have with the cast of the artists who are in the day, and of Emma. We hope we get it. They want to be, just to hear, or answer when we call. "
"Aftonbladet have searched for Emma Nors."