Abruptly opvågen after the Superliga debacle: I Had never thought could happen to us

You would think it was pure goldmine for a club as FC Helsingør to move up in the premier League: a small deltidsprofessionel club with a modest expenditure, it suddenly becomes part of the many tv millions and far more people in the stadium.

FC Helsingør served as also many more money in the year, the club was a part of the country's best series, but just as quickly they disappeared again. And when the team moved back into 1. division, revenue was halvveret. From 30 million to 14-15, as chairman Finn Moseholm said to Helsingør Dagblad last week.

It has, according to the newspaper created the need, to Helsingør takes two million by the end of the season, and even if the amount according to Moseholm was a strategic stance in order to entice investors to,, the point is the same: the League-the adventure was not a golden calf. On the contrary, in fact.

It was greatly to the club's stadiums fault.

- Elsinore Stadium is not suitable for anything other than 2. divisionsfodbold, and we only got the waiver because we had agreed to build the new stadium. It was in one Superliga season, we made a lot of changes and adjustments of the stadium. The whole of the expense amounted to seven-eight-nine million dollars, tells the president Moseholm for advice.dk.

Helsingør Municipality helped the football club by paying the 2.9 million, which was pure security measures. The rest was FC Helsingor even for, among other things, as the team over the winter had rent away at the RIght to Dream Park in Farum.

- It cost us a further one million. If we had a stadium that was up-to-date, and would not rent us, we could have padded us, says Finn Moseholm.

The new stadium is being built now, so the transition came perhaps a year or two too early?

- Yes, I have said all the time, to the sporting sector overtook the lead in our strategic planning, when we were going on such an adventure. But when it is said, it was still a big experience. There is a big difference between 1. and 2. division and then to play the Superliga.

- So it was still an adventure?

- Yes, we have not been knocked out of the ground, and we have done us some good experience, says the chairman of the board, which, in turn, is surprised how hard the landing has been after nedrykningen.

- It has been hard work now here. Although I have talked with Viborg and Esbjerg, as said, it was hard to smoke out, so I could well understand it, for they are the established clubs, but I thought, to us, that was new, it would not get to hit as hard, but I promise that it has made. It is all the way around: volunteers, board of directors, administration. There was big hype about the premier League every weekend, and there is a world of difference in 1. division. It is we been hit by.

yesterday told Finn Moseholm, why he and the rest of the board had said no to the us investors who had approached to buy into the club. Negotiations may, however, be resumed, while also a group of local pengemænd and women are in the game.

the Occasion is, among other things, that the FC Helsingør to addition. It is simply too difficult to be with in the top of Danish football, when still working as an association, so there must be formed a company for the professional department.

- At the general meeting in september we were given the mandate to explore and establish a company. We found out in our feeling to the premier League, how hard it is to be on the level and be an association. There is no one who will give an overdraft facility, for example, initiates the chairman of the board his explanation.

A line of credit is a kind of loan, which for many companies is important in their continual payment of bills. For example, it may be a football club, if the revenue comes in big spurts in the form of tv money and sponsorships.

Now is FC Helsingør by founding a company that will take care of the kind. Such a transfer is complicated, so the club has both a lawyer and an accountant to work on it.

- It is with a view to establishing a joint stock company, which should take care of the commercial stuff in the club. We will maintain the association FC Helsingør to take care of talent development, and so can the first-team squad and, perhaps, U19 and U17 be a part of the company, says Finn Moseholm.

It is precisely the company which either in the us or the local investors are meant to buy into.

- If sponsors check with, whatever they are, they get the influence from, how many shares they now have. It's all about, that the association shall be valuated on the basis of the need to invest into it. So we have put on the rails, says the president.

There is no time frame for when it should be resolved.