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Italians buy fewer drugs ethical, but the most supplements and cosmetics

the ROME - The italians buy in the pharmacy less than prescription drugs, less day but do not give up to supplements, to products for the care of the person a

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Italians buy fewer drugs ethical, but the most supplements and cosmetics
the ROME - The italians buy in the pharmacy less than prescription drugs, less day but do not give up to supplements, to products for the care of the person and to the products counter. To draw the scenario is Iqvia, a global provider of data in the healthcare and pharmaceutical industries. The market of the products sold in the pharmacies of the Italian closes in 2019, with a total annual turnover of 24.2 billion, marking a 0.7% in less than 2018. Behind the numbers lies an important distinction: between the fund's "ethical" (medicine by prescription), that still accounts for 58,6% of sales, and the commercial one. In 2019, the ethical record, a decrease of 1.3%, i.e. a total loss of revenue of 180 million. Supplements instead grow, with a turnover of 3.8 billion.

The sub-fund personal care (creams, cosmetics) in the pharmacy, in 2019 is on the rise. In this field - emphasizes Iqvia - the pharmacy is especially appreciated by the customer who seeks the quality of the products and professional advice. In decrease, instead, the parapharmaceuticals (syringes, thermometers. Also, the market for nutritional (milk powder, gluten-free food), down to 400 million (or 4.3%). The latter sector is particularly influenced by the competition of large retailers, where prices are lower.

Currently, in Italy, the pharmacies are 19.100. On the average profitability was also impacted by the opening of approximately 300 new pharmacies per year. This is a phenomenon in contrast to the rest of Europe, because our Country is at the moment, the only to increase the points of sale. In England and Germany, on the contrary, the pharmacies are closing.

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