Dentistry is a part of medical sciences that deals with oral health. With the rising consciousness about oral health, dentistry gained a prominent place in the medical world. The medical practitioners who provide dental treatment are known as dentists. Throughout the globe, we have seen a surge of medical students opting for dental sciences because of lucrative career opportunities and to serve dental patients suffering from a wide variety of oral health issues.
Dentists have many roles to play, including diagnosing oral issues, promoting oral hygiene, spreading awareness to prevent diseases, formulating treatment options for patients, checking X-rays and diagnostic reports, and safely administering anesthetics surgeries in different parts of the mouth.
A dentist is also responsible for overlooking the clinical team's work in his/her dental setting and ensuring that all the safety procedures are followed. Running a dental clinic is not an easy job as it can lose valuable customers without effective management and may lead to a shutdown. A clinic needs to retain its dental patients as they are the source of revenue and references and a dental software plays a very important role in it. Today, we will share with you seven little changes that you can make in your clinic to retain and attract patients.
Most people avoid going to dental clinics because of the lack of time; people working from 9 to 5 face this issue the most. If your dental clinic is only open in the time frame of 9 to 5, it will naturally lose many customers. You must ensure to divide the time slots in such a manner that both working and non-working people find it easy to make time for checkups and treatments. If you make this little change in the working hours, many dental patients will find it easy to have regular checkups and take part in the treatment.
The dentistry scope is very wide and consists of many important services such as bonding, braces implants, bridges, crown, caps, extractions, dentures, fillings, gum surgery, etc. Patients can develop any kind of issue, and you will have to be ready to provide them the necessary services according to their needs. It would help if you always strived to provide your patients' services to ensure that they remain loyal to you. If your dental clinic lacks the resources for certain treatments and procedures, then you must include them. Expansion of your services will not only benefit your existing customer but also help you to attract new dental patients.
Flexible Payment Options
All the successful dental establishments have one thing in common; they provide flexible payment options to their patients. Most people with dental issues avoid going to a dental clinic because of the high cost of treatments. People with dental insurance coverage do not face problems such as their insurance company's expenses are covered. One thing you can do is provide your non-covered patients with the option of paying in installments or providing them financing options. One's financial circumstances must not be a hindrance to treatment, so you need to make sure that people who can't afford to pay the full amount are provided the option of payments in installments. Your clinic must also provide different payment methods such as debit cards, credit cards, check and cash payment options for the patients.
Your patients should not feel that they are just a source of revenue for you. They must be treated as friends and family members, and you should show genuine concern for their issues. Patients who are currently under treatment should be reminded of their appointment by phone calls and emails. Ask your staff members to cheer up children who have come for dental treatments, so they get comfortable before and after the procedure. Even when a patient is done with the treatment, you should keep in touch with them by sending regular newsletters, letting them know of any special offers or discounts, or a simple holiday greeting to cheer them up.
One of the most effective ways of keeping your patients happy is to give them a gift after a procedure. Gifts should not have to be necessarily expensive. Branded toothbrushes, toothpaste, and other dental care products should be enough to keep them happy. By giving gifts to your dental patients, you form a personal connection with them and get their loyalty in return. Earlier, dentists used to give away candies to children who behaved well; you should keep the tradition alive by giving your patients gifts.
Visiting a dental establishment can be a cause of great anxiety for some people, especially children. The most simple thing that you can do to calm them is to smile genuinely. No one would like to visit a dentist who has a grim look on his/her face. Dental procedures are scary, and if you, as a dentist, would keep up a serious face, then it is bound to create a sense of dread among patients. You should always smile and have a cheerful appearance in front of your patients to give them good vibes.
Train Your Staff Well
From the receptionist to your assistant, each staff member of your clinic should behave courteously when around patients. No one likes to visit a place full of rude people, so you must train your staff to be polite and respect even the most annoying dental patients. In this manner, you will create a positive atmosphere in your office, and your patients will have a good time during the treatment procedures. A good experience will always stay with your patients, and they will always think of you when having dental issues. They will also actively refer you to their friends and families.
These were the seven things you can do to make a big difference with your dental patients and gain a good name for your clinic. You must adhere to each of these practices to give your patients an extra dose of care.