People have been exchanging gifts since the dawn of ages. However, modern times somewhat changed this phenomenon. With the evolution of technology came digital gifts, such as those available on SmartGifting. Digital gifts are as valuable as physical ones. The only thing that makes them different is that they are digital products.
“Digital products” is a broad category of products that range from software and games to video streaming services gift cards. One could wonder why these gifts are better than good old physical ones. Here are five reasons why physical gifts are a thing of the past by SmartGifting.
No matter how small or simple they are, physical gifts still require too much time and effort. People need to make time in their busy schedules to go out shopping. Often, the stores are out of stock, and they need to revisit the shop on another occasion to buy a gift.
The same applies to online physical gift purchasing. Consumers have to spend hours browsing through the online offer, watch and read customer reviews before they order it. They need to take into account the shipping costs as well.
Gifting digital gift cards is streamlined, convenient, and instant. This applies to all gift cards on SmartGifting. All of the gift cards are obtainable the moment consumers create an account. The search function makes shopping even more convenient and time-efficient.
Purchasing presents for special occasions is one thing, but doing it during the Holiday season is a real hassle. Shopping malls and stores are overcrowded. As the demand for gifts goes up, so do the queues. It’s logical to assume that there will be a line in front of the store and the checkout counter.
While queuing may be engaging for some consumers, for the majority, it is not one of the favorable outcomes when gift shopping. It involves a lot of standing, and more importantly, wasting precious time just to find out that the product is sold out. It is understandable given that retail stores have limited stock capacity.
Digital gifts, including SmartGifting gift cards, are a more favorable option to consumers nowadays. They simply remove waiting from the shopping experience altogether. They make shopping for gifts time-efficient and accessible even to people who are on the clock.
Gifting physical items becomes a problem when there is a physical distance between people. It suddenly becomes complicated to organize something that’s supposed to be comfortable and fun. It can also take away that component that makes gift giving enjoyable.
People have to plan it to make sure that the item is in stock. There is also the wrapping component (more about it later on). All of it makes physical gifts hard to give, which is one of the main reasons why they are a thing of the past.
SmartGifting, on the other hand, offers a convenient way to gift presents even when there are thousands of miles between people. The gift arrives instantly at the recipient’s email address and is ready to be used right out-of-the-box (figuratively speaking).
Many people want to give their best and keep track of physical gifts over the years. It enables them to avoid making the mistake of giving the same item again to the same person. In the beginning, it can be easy to do it. But after a few years, keeping track of all the gifts and all the people can become challenging.
Taking notes in a notebook or tracking gifts in an online tool does make it a bit easier. But it can still be a hassle. On top of that, it requires time and effort - two resources that come with a limit. This is another reason why physical gifts are slowly fading away.
The alternative - digital gifts are so much easier to track. People can see what they purchased and who was the recipient in one glance. They can do it on a desktop computer, laptop, smartphone, or tablet. SmartGifting users can keep track of digital card gifts via an intuitive dashboard accessible as soon as they log into their accounts.
There is another thing that makes physical gifts require more time and effort. It’s wrapping. Shopping for a gift is one thing, but getting it ready for gifting is another. Wrapping often involves wrapping paper in a variety of prints, ropes, and decorations. It means that more shopping is ordered, only this time, shopping for wrapping materials.
While it is evident that wrapping takes time and money, the time and costs scale up during seasons when there are a couple if not a dozen gifts to wrap. With this much extra work, it becomes easier to understand why physical gifts are a thing of the past.
On the other hand, there is no wrapping involved with digital gift cards whatsoever. It doesn’t mean that these gifts are not visually appealing. They come with professionally designed thumbnails, which indicate what the gift is about.
Presenting gifts to friends, family, co-workers, and significant others is embedded in human nature. It is a cross-cultural phenomenon. However, due to the technological changes and the modern way of life, physical gifts are bound to become a thing of the past.
Their successors are digital gifts. They don’t take away anything from the way of gifting. Instead, they make it more convenient, time-efficient, and affordable. The outcome will most certainly be a big smile on the face of your friends and loved ones. Happy shopping!