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The 'start up' that define the new wave of cosmetics

Entrepreneurs in the beauty sector focus their products on natural ingredients and clinical validation, with a business model focused on the online channel, which has been reinforced after the Covid pandemic.

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The 'start up' that define the new wave of cosmetics

Entrepreneurs in the beauty sector focus their products on natural ingredients and clinical validation, with a business model focused on the online channel, which has been reinforced after the Covid pandemic.

Natural and sustainable ingredients, clinical validation and online sales. These are the three main factors that define the new cosmetic firms that have recently been born in Spain. These start-ups are making their way into a sector dominated by


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