If you are looking to open an e-commerce store, you are likely confronted with what website hosting platform to use. As the number of e-commerce stores is increasing every day, it has never been more important to hit the ground running. The hosting platform you use has the power to influence everything from your user experience to search engine ranking potential. The list below outlines a few key reasons why all e-commerce stores should considering using Shopify as the website hosting platform.
1. Setting Up Your Store is Easy
One of the most obvious reasons why you should choose Shopify to host your e-commerce store is, quite simply, because setting up a Shopify site is so easy. If you choose to set up a ‘hosted’ site, then you will not be required to do any of the back-end technical sides that usually come with setting up a website.
As Shopify will take care of the technical aspect of your e-commerce site, you can focus your attention on other details like written copy and aesthetic design. This will help you to save both time and money.
2. Simplified Payment Options
Shopify has a wide range of payment options integrated on their platforms, such as PayPal, bank transfers, cash on delivery, credit and debit cards. This makes it much easier to offer a high-quality user experience when setting up your e-commerce store.
Offering a variety of payment options to choose from can boost your sales potential. This is because customers are much more likely to make a purchase if they can pay with a method they feel comfortable using.
3. Built for Business Growth
Unlike other hosting platforms, Shopify does not impose any restrictions on the number of products you can list or how much traffic can visit your site. This means that your Shopify e-commerce store can grow with your business. Having to change your website provider when your e-commerce store grows can be very time-consuming and expensive. Setting up a site that is able to deal with the growth and fluctuations in demand is key to ensuring long-term success.
4. Specialized Development Assistance
When it comes to improving your website and taking your e-commerce store to the next level, you will not struggle to find expert assistance for your Shopify site. There are many website designers that specialized in Shopify development, meaning you will be able to benefit from the very best specialized support.
5. The Shopify App Store
Shopify has its very own app store, which contains an almost limitless number of paid and free apps that you can download. These apps can be used to help you to modify your store to better suit the needs of your business and your customers. For example, when you are looking to expand your customer base to the international market, you could add in a translation plugin.
Since these applications have been developed specifically with Shopify in mind, you will not run the risk of them breaking down and experiencing resulting problems with your website.