The demand for swimming pools explodes in anticipation of a summer home

The French have wanted a large bath, as soon as this summer. While the sales growth of the swimming pools had already reached 11 % in 2019, the number of contacts between buyers and sellers has doubled, or even tripled, since the déconfinement. All of these quotes will not be successful, but this sudden rush to the swimming pools in favor of a summer that will be played for many home is expected to save the year 2020 for the whole sector.

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"The pool market is structurally holder for several years, explains in the preamble Gilles Mouchiroud, the president of the French Federation of swimming pools and spas, gathering half of the 2100 players in the business. On the previous years, the increase was two-digit every year, including 2.7 billion euros in sales in 2019, an increase of 11%." Of course, the sector was already living hours comfortable before 2020, so. But since the déconfinement and the injunction to the domestic holiday, the standards of the builders of pools, saturating as ever.

Of small swimming pools highly-equipped

"today, there is a very strong progression of requests for information from our retailers, two to three times more than usual," continues Gilles Mouchiroud. There are three types of customers : those who dream a little and make an estimate which may not go further, those who wished to really make a pool for this summer, so they had nothing committed before, and the projects that are durable, well-thought-out, which will lead without any doubt. We estimate that one-third of all these new applications will result, which is a trend very favorable. For all that, we remain very attentive to the ability of each household to invest in a swimming pool compared to their purchasing power."

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The style of pools that should be unanimous this year, as in previous years, the small swimming pool, well-equipped, often off the ground. "Before the mode was of the pools, deep of 12 meters by 6, today they are small pools, very equipped, by an average of 37 square meters," concludes Gilles Mouchiroud.

Rent his afternoon at the pool

All of the individuals will not have the means, nor the place or the desire, to build a swimming pool this summer. For some, a swim could go through the rental of private swimming pools for an afternoon or a weekend, a trend that has exploded since the beginning of the confinement. "We have multiplied our turnover by ten in the month of may compared to last year," says Raphaëlle de Monteynard, the founder of Swimmy, a site created in 2017, which puts them in contact pool owners and tenants. The déconfinement is one of the reasons for this success, since people were glad to find a little leisure, but we also took advantage of exceptional weather conditions in may." The site, which was eur 400 000 turnover in 2019, is expected to reach 1 to 1.2 million by 2020.

The editorial team conseilleÀ Saint-Tropez, the atmosphere of never-seen before the start hoped of the tourismeTourisme: Greece reopens its doors to EuropéensPourrons we go to the pool this summer ?SujetsdéconfinementpiscinesAucun comment

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