Administrations are beginning to put Andujar's mountain range on the map. They plan their tourist development and have a plan for the dissemination.
The Tourism Sustainability Plan in Sierra Morena Jiennense has included the Sierra de Andujar and Despenaperros natural parks. It was promoted by Ministry of Tourism. Provincial Council of Jaen will promote it. The Tourism Sector Conference selected the project "Sierra Morena Territorio Lince" as one of 28 Sustainability Plans in destinations beneficiaries of the regular call for 2022. The Provincial Council of Jaen presented this initiative, which will result in an investment total of 3.17million euros. The Secretary of State for Tourism, Ministry of Industry, Commerce and Tourism, will contribute 1.3million euros, and the Provincial Council and the Junta de Andalucia will pay 50 percent.
The Sierra Morena in Jaen will be promoted as an ecotourism destination that encourages contemplation and appreciation of the natural environment. The Iberian Lynx is built on singularities and offers exceptional opportunities to observe the local avifauna, starlight reserve, and territorial cultural landscape.
The investment will be beneficial to a region of more than 2800 km2 and the municipalities Marmolejo and Andujar, Villanueva de laReina and Banos de la Encina.