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Five key concepts of the 2021 Macael Awards Gala: Innovation, reindustrialization and international marketing, know how, and competitiveness

The Macael Awards gala is an event that demonstrates that collaboration makes a sector more productive and competitive.

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Five key concepts of the 2021 Macael Awards Gala: Innovation, reindustrialization and international marketing, know how, and competitiveness

The Macael Awards gala is an event that demonstrates that collaboration makes a sector more productive and competitive. It focuses on five key concepts: innovation, reindustrialization and international marketing. They also highlight know-how, competitiveness, and trust. Jesus Posadas was the president of Association of Andalusian Marble Entrepreneurs. He made this statement during the closing speech of an edition. Juanma Moreno, the president of Junta de Andalucia said it. Reyes Maroto, the Minister of Industry, Commerce and Tourism of Spain, has been awarded the Award for Institution. He also received a special mention.

The gala attracted more than 450 guests. Nearly twenty stone prescribers from different European countries attended the event, including designers, architects, and installers. This was part of the AEMA program with Extenda - Andalucia Exportation and Foreign Investment. This action included a cultural-business event by the Macael Brand in the context of the Alhambra, Granada and subsequent inverse commercial mission to the Marble Region. Eighteen members of the Latin Chambers of Commerce of the United States (CAMACOL) were also present to help these potential clients.

The implementation of the 2022 Industry Growth Action Plan (Andalusia) is not only an opportunity but a mandatory obligation for businessmen as well as public administration. It must be the axis that promotes the strengthening and growing of the natural stone industry's industrial value chain. He stressed that the General Secretariat of Industry and Mines has committed to implementing this Action Plan in Andalusia.

The Macael Brand's internationalization and positioning, which were both important pillars of its existence, were also evident in the premises. We have asked the administration to provide soft loans to our companies in order to diversify risk and ensure their survival and growth.

I want you to know that behind every one of these demands, -Posadas clarified- is a great business commitment. A sector that works intensively for the creation of stable and high-quality employment and the well-being of its workers. They are our greatest asset."

It was also a chance to appreciate the support and cooperation of sponsors. The president addressed them, saying, "Thank you, on behalf the Andalusian marble entrepreneurs Association, for continuing, year after year to show your commitment to this industry. Your role as suppliers has been extended beyond the usual, and you have managed to avoid transport shortages and limitations, which helped us get through this difficult professional moment. All this would not have been possible without your support. This year's gala was made possible by the collaboration of COSENTINO and EXTENDA.

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