Elon Musk is not only CEO of Tesla but also of the ruimtebedrijf SpaceX. Those two functions he could be a brilliant marketing stunt to unite when SpaceX in February, their most powerful rocket ever, the Falcon Heavy, launched. Although she was still a few years away from their original purpose - people to the moon and Mars - saw Elon Musk at the launch already the chance of a ‘Starman’ in a red Tesla Roadster along with the rocket into space. It yielded spectacular images and Elon Musk could have a good time.
Read also The futuristic tunnel of Elon Musk is open. But dare people?“Testlanceringen of new missiles happen normally with simulators of concrete or steel. That seemed to me extremely boring,” wrote the eccentric Musk on Instagram in december 2017. “Since everything, how boring is horrible, especially companies, we have decided to something unusual in space, something where we feel something”.