Google has long been working on to be able to put warnings on the vehicle checks into their map features on the cell phone.
the System has not yet been introduced in Denmark. It remains unclear which countries in Europe, Google will introduce the system in.
At the Danish company Saphe, which has a half a million Danish drivers running around with their warning system in the windshield, it is feared, however, not the major competition from Google.
- We, as I said, not about Google at all will go into the Danish market. But they will find it very difficult to compete with us. We now have 500,000 users, who constantly report vehicle checks, and other features of the traffic. We are therefore extremely efficient and fast to warn the car drivers.
- since I'm not in doubt that some drivers for a short period will try out with Google's concept. But they will soon return to us, because our updates will be much faster and better, says Mr Sørensen, who is the top boss in Saphe.
Freddy Sørensen is the man who, in his time, invented the system of warnings, which has spared numerous drivers for speeding tickets.
Saphe-boss Freddy Sorensen. Private
Saphe launches as also in those days a completely new version of their product. Previously motorists had to settle for a 'beep' with an led light in the windshield.
- Now we come with a so-called Saphe Drive with the screen on. On the screen will motorists get a better view of what's happening in traffic, tells Freddy Sørensen to Ekstra Bladet.
It is intended that the small appliance must be mounted at eye level. Small icons on the screen will come with warnings and information, just as there also is for the speedometer display in the instrument.
- Saphe Drive is going to cost 595 dollars and will be a slightly more expensive model of the old Saphe, which will continue to be in the deal, says Mr Sørensen.
Freddy Sørensen think, in general, that traffic warning systems, which are integrated in the mobile phone, has a big future.
- On the cell phone you are never absolutely sure that you get the sound with you. You may have put the phone on silent, or it can be linked up to other functions, which makes the warnings not to come out sonically. In addition, the police just enhances efforts against using the mobile phone while driving, finds Freddy Sorensen.
Google announced as early for a half a year ago that you were working on to link the road and traffic warning systems along with their card system.
According to the Newz.dk Google is allegedly already begun to roll the system out across certain users.
- I have only heard about, that they have made some attempts in Brazil and Australia. What it has ended up, I don't know. And it is in no way something that makes me sleepless, it sounds from the Saphe-boss Freddy Sorensen.