Just to stuff his wallet back in the side pocket, the half of the ingredients for the dinner non-taut in front of you, because the tomato to the Next between the own, a elbow clear: roll out of the way, I'm on it. Stress, feelings of guilt – shit!, slipped in the hustle and bustle smooth the bowl of Cream and bursts. Here, where the normal consumer, with a significant share of his income, he may only know one direction: up! At the end of every super market visit, the expulsion stands. Come on, you're in the way. There's the door.
love the retailer who's making things up you are so fond of shopping as an experience, is finally the cashier generous! What are not used all for psychological Tricks to keep us long in the Shop: music in the carefully elaborated pace, that we can relax without becoming lazy. High-gloss floors, which look slippery, so that we can slow down the step. Obliquely into the Depths of the market in lotsende shelf series – staple food such as bread or pasta in the back hidden. The gruelling melee at the end is the paradoxical result of efforts to make everything convenient: Because no one needs to recount more of copper, a plastic card to hang up ranges.
snakes are quite intentional - to impulse buying
to trigger the Above all, the commercial Consideration, to waste as little space as possible for the funds on the costs of the offer space wasted behind it. Especially since snakes are quite intentional – prepare the ground for impulse purchases out of frustration and boredom. "To score in the checkout zone, a significant share of turnover," says trade expert Gerrit Heinemann of the Hochschule Niederrhein. And just for the – exactly! – Peak times, wants to set up any additional funds, which would be deserted for most of the day.
but some of the discounters are not transferred to the coffers to cut off almost directly behind the scanners, borders on assault. Who wanted to sort his belongings or even his thoughts for a second, ran out of necessity as ruthless. Especially in Berlin.
In the United States focusing on more instead of less people hands
This demonstrates a view from abroad: It is different! Not just in the futuristic, Amazon-markets in which the purchases Leaving the store collects automatically and the account will be debited. Elsewhere in the United States focusing on more instead of less people, hands, pack, nimble, courteous staff of the purchases in the bags. This model has also been tested already in Berlin – in the Emperor’s. of That chain, the cost, ultimately, due to high staff went bankrupt.
But the few traders who have set themselves on this competitive food market, it is still good, says industry observers Heinemann. "The German cash-in-zone is the last evidence of Anti-Service."More about
Everything automatically Amazon 3000 Fund is planning lots of marketsCarla Neuhaus
Who is home with the feeling the caps to come out of a battle, you are driven straight into the arms of the Online providers. It's high time for more space between the cash registers, handling area, more respect. What is important is who comes out the back.