Cash is important when the elderly select store

"I think that it is mostly pensioners who may not have a car and is referred to the more expensive smaller stores," says Anita Johnson, coordinator of the prisundersökningen in Stockholm and one of the approximately 900 retirees who gave himself out to compare prices on 24 October last year.

That smaller shops were more expensive, one of the conclusions when the price of 34 common staple foods were compared in the 695 stores. Similarly, prices were lower on the west coast and higher in the north, and in the Stockholm region.

cost 672:85 sek and was in a shop in Charlottenberg in Värmland. The landscape is distinguished also as the district with the lowest average prices. Most expensive grocery bag cost 957:60 sek and was in Uppsala, while Norrbotten, sweden stood out with the most expensive average rates.

Pensioners also compared the price difference between the physical stores and the same products online. The survey showed that the average was 12 per cent more expensive to shop on the web.

weighing heavily, but factors such as cash management, home delivery and the friendliness of staff plays the role of the pensioners who have the opportunity to choose where to make their purchases. Therefore, the PRO also estimated the "pensionärsvänligheten" in the stores based on criteria such as cash management, home delivery and when. The trend towards self-scanning in place for the manned tills are perceived by many older people as difficult and some people feel insecure to pay with a card, " says Christina Tallberg, chairman of the PRO.

– Usually, if you have the cash in your purse you have about what you should do, but if someone accesses your account, you can have everything on it.

the price of organic food are still significantly higher. In the average cost of a bag of 17 organic staples 21% more than the conventional pen. The difference in price was very different between the different groups. The greatest was the price difference on the organic oatmeal, which cost 60 percent more, while the organic cod was 7 per cent more expensive.

According to Christina Tallberg means the price difference is a difficult dilemma for many retirees who would have liked to shop more organic.

" I will be sorry in the entire body. What a difference it is if you have a decent pension in the same household. Then you can choose organic even if there are huge price differences. But many single people might not have the chance.

Ola Nilsson, konsumentsakkunnig on PRO want that the investigation should serve as an eye-opener for the public.

– There are many that are referred to go to their convenience store in a residential area and think it is a hugely important part of quality of life to be able to do it, but they should also know that it is significantly more expensive.